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Marketing

Overview

Official Name of Program

Marketing

Plan Code

MARKET-BS

Department(s) Sponsoring Program

Business & Economics

Career

Undergraduate

Degree Designation

BS - Bachelor of Science

HEGIS Code

0509.00

NYSED Program Code

80207 - MARKET-BS

CIP Code

52.1401

The purpose of the marketing program is to educate students to go into today's dynamic business world as well-prepared college graduates. This program provides a student-centered education approach that will prepare them for challenging careers in marketing fields. At the completion of this program, marketing students will be equipped with knowledge and skills to satisfy the consumer needs and wants, and ensure business profitability.

Requirements

108
2023 Fall Term -
15
Requirements
  • - -  -
  • undefined (Course Set)(3 cr)
  • - -  -
  • undefined (Course Set)(3 cr)
    OR
    - -  -

    Course Requirement Group (Free Text): Major Gateway Course

  • - -  -

    Course Requirement Group (Free Text): College Option: Health Education

108
2023 Fall Term -
15
Requirements
  • - -  -
  • - -  -
  • - -  -
  • undefined (Course Set)(3 cr)
  • undefined (Course Set)(3 cr)
108
2023 Fall Term -
12
Requirements
  • - -  -
  • - -  -
    OR
    - -  -
  • - -  -
  • - -  -
  • undefined (Course Set)(3 cr)
108
2023 Fall Term -
12
Requirements
  • - -  -
    OR
    - -  -
  • - -  -
  • undefined (Course Set)(3 cr)
  • undefined (Course Set)(3 cr)
  • - -  -

    Course Requirement Group (Free Text): Free Elective

108
2023 Fall Term -
15
Requirements
  • - -  -
  • - -  -
  • undefined (Course Set)(3 cr)

    Course Requirement Group (Free Text): One Additional Flexible Core

  • undefined (Course Set)(3 cr)

    Course Requirement Group (Free Text): College Option: Foreign Language I (see World Language Department for Placement)

  • - -  -

    Course Requirement Group (Free Text): Free Elective/Liberal Arts

108
2023 Fall Term -
15
Requirements
  • - -  -
  • - -  -
  • - -  -
  • undefined (Course Set)(3 cr)

    Course Requirement Group (Free Text): College Option: Foreign Language II (see World Language Department for Placement)

  • - -  -

    Course Requirement Group (Free Text): Free Elective

108
2023 Fall Term -
12
Requirements
  • - -  -
  • - -  -
  • - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -

    Course Requirement Group (Free Text): Marketing Elective

  • - -  -

    Course Requirement Group (Free Text): Free Elective/Liberal Arts

  • - -  -

    Course Requirement Group (Free Text): Free Elective

108
2023 Fall Term -
12
Requirements
  • - -  -
  • - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -
    OR
    - -  -

    Course Requirement Group (Free Text): Marketing Elective

  • - -  -

    Course Requirement Group (Free Text): Free Elective

  • - -  -

    Course Requirement Group (Free Text): Free Elective

  • - -  -

    Course Requirement Group (Free Text): Free Elective

57
2023 Fall Term -
3
Requirements
  • - -  -
  • Mathematical & Quantitative Reasoning [MQR] (3 cr)
  • - -  -
  • - -  -
  • - -  -
57
2023 Fall Term -
6
Requirements
  • - -  -
  • - -  -
  • - -  -
  • Scientific World [SW] (3 cr)
  • Creative Expression [CE] (3 cr)
57
2023 Fall Term -
6
Requirements
  • - -  -
  • - -  -
  • - -  -
  • Scientific World [SW] (3 cr)
  • Creative Expression [CE] (3 cr)
57
2023 Fall Term -
9
Requirements
  • - -  -
    OR
    - -  -
  • - -  -
  • Life & Physical Science [LPS] (3 cr)
  • US Experience in its Diversity [USED ] (3 cr)
  • Free Electives/Liberal Arts (3 cr)
57
2023 Fall Term -
9
Requirements
  • - -  -
  • - -  -
  • Additional Flexible Core (3 cr)
  • College Option [CO]: Foreign Language† (3 cr)
  • Free Electives/Liberal Arts (3 cr)
57
2023 Fall Term -
3
Requirements
  • - -  -
  • Mathematical & Quantitative Reasoning [MQR] (3 cr)
  • - -  -
  • - -  -
  • - -  -
57
2023 Fall Term -
9
Requirements
  • - -  -
  • - -  -
  • Marketing Elective (3 cr)
  • Free Electives/Liberal Arts 3 (3 cr)
  • Free Electives/Liberal Arts 3 (3 cr)
57
2023 Fall Term -
12
Requirements
  • - -  -
  • Marketing Elective (3 cr)
  • Free Electives/Liberal Arts 3 (3 cr)
  • Free Electives/Liberal Arts 3 (3 cr)
  • Free Electives/Liberal Arts 3 (3 cr)